Grindr Introduces "Tap or Block" with Troye Sivan
Fresh off the final show of his Something to Give Each Other tour, Troye Sivan—Grindr’s newly crowned 2024 Babygirl of the Year—stumbles offstage with his dancers in tow: half-dressed, sweat-soaked, still buzzing from the adrenaline. But instead of winding down, they’re doubling down. Introducing Tap or Block: a rapid-fire showdown where Troye and crew settle the app’s most divisive questions.
It’s simple: If you love it, you tap. If it’s a hard pass, you block. But the topics aren’t your usual small talk.
Troye and his six touring dancers—Mauro, Simone, Benjamin, Theo, Samuel, and Ainsley—tackle topics that split Grindr’s DMs wide open. We’re talking unshowered gym bodies, body hair dilemmas, and whether calling someone “dude” in the bedroom is good foreplay or a straight shot to blue balls. Who’s to say, dude?
One question is about hooking up while on the road.
“I mean, if
we didn’t [have hotel sex], then we would be celibate for seven months,
which would be crazy,” Troye says.
And meeting up with a hairy dude? Troye's all in. Well, sort of ...
“For me, the ick is [when] you can tell they’ve shaved and it’s growing back everywhere, I’m like, girl, it’s fine. Know what I mean?”
“Dating and hookups can be complex, sexy, messy, intoxicating, and confusing,” Troye admitted. “I love how Grindr and this campaign celebrate all of this with humor, honesty, and through community. It’s refreshing to show these conversations in an authentic way.”
Want to see where they draw the line? Check out the video below!